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Most Newsletters Don’t Work – par...
Published on Friday, May 2, 2008 by Essays Some people think newsletters don’t work. Often, they’re right. In a world where most newsletters don’t work, it is common to be confused about how to define newsletter success. What’s it good for? Over the past ten years, I have paid attention to newsletters. I can tell you why most don’t work. It starts with confusion about what newsle... Read More »
